A Guide to Coordinating Outfits for Family Photos

So, you’ve booked a family photoshoot—or maybe you’re thinking about finally reaching out to that local photographer you keep seeing on your IG feed?

I get it—these days, we all have endless photos of our kids on our phones. But there’s something about thoughtfully captured, professional photos that just stand out. They’re truly worth the effort and capture moments in a way that’s hard to replicate.

And trust me, it’s worth every minute of coordination. With Caden and Willow, I’ve learned that considering their not-so-quiet toddler opinions can help avoid any last-minute wardrobe drama. When everyone feels good, the day goes smoother, and those photos will capture your family perfectly.

 

 

Selecting the perfect outfits for your family photoshoot

As you prepare for your upcoming family photoshoot, here are a few tips to help you and your loved ones feel confident and comfortable on camera with tips for your family photo outfit ideas. 

1. Coordinate outfits, but don’t match too much

Coordinating colors and styles is always a wise move, but skip the identical outfits or overly matchy-matchy looks—think everyone wearing the same color top and bottom. It tends to look stiff and a little boring in photos. Instead, go for a mix of complementary colors and patterns to keep things balanced and visually interesting.

2. Mix textures and layers for depth

Adding different textures and layers to your outfits is a great way to bring depth and dimension to your photos, making the group shot feel more dynamic. Add in things like chunky cardigans, corduroy, or ruffles to mix things up. And don’t forget to layer up—a cropped jacket, sweater, or vest can instantly elevate the look and keep things visually interesting.

3. Consider the photoshoot location

When planning outfits, you’ve got to think about your shoot location. If it’s outdoors, take the surrounding colors into account and choose outfits that work with the scenery. You’ll want to stand out, not blend in or clash with any type of background. And for indoor shoots, consider the space and lighting. Neutrals and soft tones often work well with indoor settings, especially if the background has bold or busy elements.

4. Choose comfortable clothing 

The last thing you want is for anyone to be fidgeting or uncomfortable during the shoot. Make sure everyone's clothing choices are not only stylish but also comfortable to wear. Avoid clothing that is too tight or restrictive, and opt for breathable fabrics that will allow you to move freely.

5. No logos or busy patterns

Avoiding logos and busy patterns is key to keeping your family photos looking timeless and cohesive. Bold logos and loud patterns can pull focus, taking away from the warmth and connection you want to capture. Instead, go for soft patterns in complementary colors—just enough to add some style without stealing the show. 

6. Plan outfits around the season

Always keep the season in mind when planning outfits. For example, lean into the winter season and layer up with chic sweaters, a sleek boot, and a stylish jacket. Stay current with a few seasonal trends, but be sure to opt for classic, timeless pieces too. 

7. Default to neutrals when in doubt

When in doubt, stick to neutral colors (keep this in mind for your makeup too — you want to feel natural, not overdone for family photos). They are easy to coordinate and create a clean, polished look. Plus, they won't clash with any other colors or patterns in the photo. Be sure to mix and match different shades of neutrals for added depth and interest.

8. Visualize it on a slide

This will sound like overkill, I know, but hear me out. When I’m putting together family photoshoot outfits (I even do this for packing for big trips), I put all our outfits together in a Canva project or on a Google Slide deck. It’s incredibly helpful to see all family members’ outfits side-by-side. If you’re debating between a few options, this will give you the answer.

Seasonal family photoshoot outfit ideas

Spring: crisp fabrics and pale colors

Spring is all about fresh starts, and crisp fabrics in pastel hues like pinks, greens, and blues which really capture the vibe. Soft blues, butter yellows, peaches, tans and floral prints will also add a soft touch, while muted, neutral tones look amazing in any outdoor spring photos. Go for breezy materials that are light and airy.

Mom

1. Banana Republic Linen-Blend Drapey Midi Dress in yellow
2. Madewell Carrie Lace-up Sandal in brown

Dad

1. Banana Republic Castello Linen Shirt white
2. Banana Republic Luxury Touch T-Shirt in white
3. J.Crew Classic-Fit Linen Trouser in natural tan
4. Banana Republic Niklas Leather Sneaker in white

Little Boy

1. Mango Cotton Shirt in yellow
2. H&M Denim Shorts in cream
3. Kids Zara basic Sneakers white

Little Girl

1. Gerber Floral Sleeveless Dress white/floral
2. Target Ella Sandals in white

 

 

Summer: neutral colors and flowy dresses

Summer is the perfect time for flowy dresses and neutral tones. Tan dresses or a linen shirt work well on everyone, and it’s easy to add pops of color with the kids’ outfits or fun accessories like shoes and jewelry. Don’t be afraid to mix different shades of neutrals, like creams, tans, and light grays, for a chic, effortless look that feels fresh and stylish.

Mom

1. J.Crew Amelia Maxi Shirtdress in white
2. Madewell Carrie Lace-up Sandal in brown

Dad

1. Banana Republic Denim Shirt cerulean blue
2. Banana Republic Luxury Touch T-Shirt in white
3. J.Crew Classic-Fit Linen Trouser in natural tan
4. Banana Republic Niklas Leather Sneaker in white

Little Boy

1. H&M Short-Sleeved Cotton Shirt light blue
2. H&M Denim Shorts in cream
3. Kids Zara basic Sneakers white

Little Girl

1. babyGap Denim Jumpsuit medium wash
2. Target Ella Sandals in white

 

 

Fall: earth tones and cozy layers

Fall is all about warm, earthy tones and cozy layers. Since the season can be so vibrant, muted or deep colors like dark green and navy really pop without competing with the scenery. Orange, blue, black, brown, white, and creamy neutrals all complement this time of year. And layering is key for staying comfortable in unpredictable weather—try a sweater over a textured shirt or add a scarf for some extra texture and style.

Mom

1. Freja Dress in squirrel
2. Dolce Vita Gyra Boots in tan 

Dad

1. Octobre Flannel Charlie Shirt in eggshell
2. Banana Republic Straight Rapid Movement Chino in tannin brown
3. Allen Edmonds Oliver Sneaker in brown leather

Little Boy

1. Rib-Knit Cotton Sweater in brown
2. H&M Linen-Blend Joggers light beige
3. Target Dress Shoes in cognac

Little Girl 

1. Zara Timelesz Textured Dress in oyster white
2. H&M Knit Tights in beige brown
3. Toddler Addy ballet Flats in gold

 

 

Winter: warm sweaters and jewel-tone pieces

Winter is the perfect time to break out cozy sweaters and rich jewel tones. Green, red, blue, black, white, and neutrals all pop against a winter backdrop. This season is also perfect for adding textures—think chunky knits, wool coats, or even a velvet piece for some extra depth. If you’re outside, don’t be afraid to bundle up with stylish scarves, hats, and boots to keep warm while still looking effortlessly pulled together.

Mom

1. Banana Republic Cashmere Turtleneck Midi Sweater in black
2. J. Crew Stevie Knee High Boots in black suede

Dad

1. Velvet Charlie Shirt in burgundy
2. Banana Republic Straight Rapid Movement Chino in black
3. Banana Republic Niklas Leather Sneaker in white

Little Boy

1. Raglan-Sleeved Sweater in dark red
2. Cultura Boy's Super Flex Jeans in dk blue
3. Kids Zara basic Sneakers white

Little Girl

1. H&M Jersey Dress with Tulle Skirt 
2. Target Solid Tights in black
3. Target Slip-On Ballet Flats in black

 

 

In the end, taking a little time to prep for your family photography outfit ideas makes all the difference in creating pictures you’ll love forever. With simple tips—like picking the right colors for the season and layering thoughtful pieces and textures—you’ll get everyone to look and feel their best. You’re setting the stage for capturing those moments that will bring a smile to your face for years to come when you pass the framed photos hanging in your home.  

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